Subscribe To Seth Godin’s Blog. Do It Now.

If you aren’t reading Seth Godin’s blog, you ought to be. Especially if you’re an entrepreneur, independent contractor, in sales or a client-facing role, or are otherwise responsible for leadership or the bottom line.

Seth Godin

Seth Godin

Since that describes pretty much every developer, probably you should be checking out Seth’s Blog.

He posts once a day, usually in the morning. Which is actually a trick he recently blogged about: Rather than looking at Twitter or Facebook or whatever first thing, and thus following, make a point of doing something — anything — productive, first thing, so that you’re leading. Then you can check out your social media channels.

I’m trying to learn that habit; it’s difficult, but it does make a huge difference in terms of productivity.

Detractors and naysayers consider Godin’s posts tripe and self-promotion. Sure, some of it can come off as a bit pandering, important or simplistic. Don’t confuse the words for the message. And it’s always good to be reminded of the basics.

I subscribe to Godin’s RSS feed via Google Reader. He notes blog posts on Twitter at @ThisIsSethsBlog and on his Facebook page.

However you get Godin’s thoughts, get them. You’ll be doing yourself a favor.

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